• Amway is a global leader in the direct selling business.
• Amway: protecting and promoting our industry and your business.
• Amway: A world leader in providing an entrepreneurial opportunity.
• Amway: A world leader in bonuses to business owners.
• Amway: A world leader in support and experience.
• Amway: A world leader in rewarding achievement.
• Amway: A business plan you can trust.
• Nothing has ever been taken away from the Amway Sales and Marketing Plan.

The Amway Business Opportunity offers choice. Whatever their goals, IBOs control the pace of their business growth.

Business owners may simply choose to use a variety of products and share them with their friends and family. They may choose to specialize in a specific product line or category like Wellness or Beauty. They may focus on achieving specific income levels to finance personal goals. Or IBOs may dedicate themselves full-time to build their Amway business for the long term.

Whether they are loyal product users, part-time business owners or career builders, IBOs are given many options through the AMWAY Business Opportunity.

Amway has an expansive heritage of placing people in control of their lives. In 1959, co-founders Rich DeVos and Jay Van Andel created a business plan that enabled anyone to start their own business by using and selling quality products, and offering others the chance to do the same.

For over forty years, this special partnership has molded itself into a legacy of free enterprise and personal success for millions of people who desire to be in control of their own lives through owning their own business.

IBOs come to the AMWAY business because they want to be connected to like-minded people; people who share their same values and goals; people who are there for them every step of the way.

Amway IBOs share a common ability to encourage, motivate and train others. IBO lines of sponsorship grow by sharing the Amway opportunity with others and helping them decide if it’s right for them.

From opening their AMWAY Business Kit to sponsoring their first downline, IBOs are connected to other people via our exclusive worldwide community; a community that recognizes IBO efforts and personal worth, and that rewards successes and achievement.

Amway provides these connections. Our IBOs are always independent — but never alone.

It is the integrity of our products that allow our IBOs to recommend them to others with pride and confidence. IBOs give us their time and personal commitment and we support them with a world-class company that offers a diverse, proven line of quality brands like:

• SA8™ - The most effective laundry care system in the world.
• Nutrilite™ Vitamins and Food Supplements, the leading global brand of vitamins, minerals and dietary supplements in tableted or capsule form.
• ARTISTRY™ Skin Care and Colour Cosmetics, among the world’s top five largest-selling prestige brands of facial skin care and colour cosmetics.

Our brands are backed by one of the world’s leading Research and Development teams including over 500 scientists, engineers and staff members who have been credited with 380 worldwide patents and have 430 patents pending.

Every day, around the world, over 12,000 individuals dedicate themselves to supporting IBO businesses in manufacturing, administration and distribution facilities that total 959,000 square meters.

Finally, IBOs and their customers are ultimately supported by the Amway 100% satisfaction guarantee.